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Singapore Airlines Launches Chatbot

Singapore Airlines launched a beta chatbot, as it expands digital servicing channels for customers.

The bot, named Kris, will initially be available on the airlines global Facebook page, and will later be made available on its website.

Customers who visit the Facebook page and reach out to the airline via Messenger will be able to chat privately with Kris and receive assistance for pre-flight-related queries.

As a beta bot, Kris will be in constant learning mode and its capabilities will develop over time. The bot is currently trained to address queries in English related to baggage, check-in, online booking, as well as travelling with infants and children.